AGP Executive Report
Last update: 7 minutes agoMauritania Tourism Revival: After battling armed attacks, Mauritania is trying to restart tourism, with local hosts and communities hoping visitors will return. Desert Heritage Spotlight: In Adrar, locals around the “Eye of Africa” (Richat Structure) are turning the landmark into a small, hands-on visitor experience—tents, stories, and souvenirs for travelers. Sports Media in MENA: beIN Media Group renewed its Wimbledon broadcast deal across 24 MENA territories through 2030, with live and on-demand streaming via TOD by beIN and beIN CONNECT. World Cup Culture & Football: Coverage highlights the record presence of Muslim-majority nations and Muslim stars at the 2026 World Cup, plus previews for matches featuring teams from North Africa and the wider region. Music Business in North Africa: Def Jam Recordings launched in North Africa from Casablanca, managing talent and distribution across Morocco, Algeria, Tunisia, Libya, and Mauritania. Green Energy Deal: Ohmium and Hynfra signed a master cooperation agreement to advance green hydrogen projects in Mauritania (and Jordan and Oman), targeting green ammonia production.
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